A question for luxury brands now is whether handbags, typ Birkin, are more like expensive property or pineapples

 

Actress Inde Navarrette carries a bag by Chanel, which has mounted a successful push to refresh its handbag lineup. Aeon/GC Images

Status symbols are an odd thing. Some purchases, like a mansion, have never lost their power to flaunt wealth. Pineapples—which were once so rare and expensive that they became the 17th century’s equivalent of the Birkin—fell out of fashion as soon as rising supply meant the middle classes could afford them too.

A question for luxury brands and their shareholders now is whether handbags are more like expensive property or pineapples.  

Wall Street Journal 15 June 2026

https://www.wsj.com/business/retail/is-the-luxury-handbags-heyday-ending-ed1a589e


The bursting of the Birkin bubble; What Hermes Can Learn From Rolex and Ferrari

https://englundmacro.blogspot.com/2026/05/the-bursting-of-birkin-bubble-what.html



There’s an old Wall Street saying that “the stock market is not the economy.”
https://englundmacro.blogspot.com/2025/03/who-exactly-is-buying-all-of-this-stuff.html







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